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23/11/2007
Realise Customer-Centric Merchandising with Planogram Automation from IRI
Customers walk into retail stores every day for specific reasons.
Do you know why your customers select your store?
Are you providing product offerings that stimulate them to make their intended purchase, or do they leave with more, or less? Please join IRI for a free webinar entitled 'Realise Customer-Centric Merchandising with Planogram Automation' in which IRI experts will highlight how both retailers and manufacturers are adopting customer-centric strategies to optimise product assortment and the retail shelf, to better serve local customers, drive loyalty and aid NPD success. You will see how retail is applying new customer-centric models, and how it is collaborating more effectively with manufacturers to localise the shelf and revolutionise the customer experience. You will get examples about how you can integrate customer insights, local data and merchandising plans to achieve the perfect shelf for your business type, store format and individual store. Attend this webinar to learn ways to:
SEE how planogram automation supports customer-centric approaches
ACT to ensure product assortment and retail shelf are aligned
WIN by delivering customer-centric planograms that achieve objectives IRI, the world's leading provider of enterprise market information, delivers the best chance for every new product through each stage of the launch cycle. With IRI on your side, NPD is easier, safer and more successful.
This webinar will take place over the web. You will need access to a computer with a web browser, plus a telephone to dial into the audio part of the event. You will be sent log in details to enter the meeting after you have registered.
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